Trade System
For roofing, HVAC, plumbing, electrical & remodeling crews

Every missed call is a job you just handed a competitor.

Trade System replaces your outdated website with a fast, high-end site — and wires a full CRM behind it that texts every lead back in under 60 seconds, books the job, and asks for the review. $297/month. No contract.

<60 secresponse to every new lead, day or night
$297/moflat, no contract, cancel anytime
Your namedomain and data are registered to you, not us

The problem

Your website was never the plan. It was a box you had to check.

Most contractor sites are a generic template nobody's touched since they went up — and the leads that do come in usually sit for hours before anyone calls back. In this business, that's the whole ballgame.

01

Slow to respond, slow to lose

A lead who doesn't hear back in minutes calls the next name on the list. Most owners find out a job slipped away days later, if at all.

02

A missed call is just... missed

No follow-up, no text, nothing. The number rings, nobody picks up, and that's the end of it — for you.

03

Reviews only happen by accident

Nobody's asking every happy customer for a review right after the job — so the ones that show up are random, and the bad ones sit unanswered.

04

The website doesn't rank, and looks it

A slow, generic template with none of the technical SEO fundamentals in place doesn't show up when someone searches for your trade in your city.

Everything included

It's not a website. It's a website with a CRM running behind it.

Two things, built and wired together, for one price. Here's every piece of it — nothing held back for a higher tier.

The website

A high-end site, built to rank

Every page a customer needs

  • Home, About, Contact, and a quote/estimate page
  • A dedicated page for every service you offer, and every city you work in
  • A project gallery and a reviews page
  • Privacy policy and terms, drafted and ready

Built to actually show up on Google

  • Correct business schema on every page — hours, service area, coordinates, one consistent listing Google can trust
  • A unique title and description per page, one clear heading, no duplicate or thin content
  • Automated checks that fail the build on purpose if a link is broken, a page is empty, or the domain doesn't match — the exact bug we found on a competitor's live site
  • Rebuilds itself nightly so your star rating on the site always matches what's really on Google

Design

  • Custom-designed and mobile-first — not a drag-and-drop template
  • The real Liquid Glass interface, refracting light across the page like Apple's own UI — most contractor sites don't come close
  • Your domain, registered in your business's name — you own it, always
The CRM

A team that never sleeps behind it

Every lead, handled the same way

  • One pipeline — New Lead → Contacted → Estimate Scheduled → Quoted → Won → Completed — fed automatically from the site form, chat widget, calls, and your Google listing
  • Text-back and an owner alert in under 60 seconds, day or night
  • A follow-up sequence at 5 minutes, 1 hour, 1 day, and 3 days if they go quiet — stops the instant they reply, nothing sent 9pm–8am
  • A direct call to you if a lead sits unanswered 15 minutes
  • Appointment confirmations and reminders at 24 hours and 1 hour out; quote follow-ups at day 2 and day 5

After the job's done

  • A review request 2 hours after you mark a job Completed — the same link to every customer, no filtering
  • Reminders at day 2, 5, and 10 if they haven't left one yet, then it stops
  • Any review at 3 stars or below alerts you within minutes with a response already drafted
  • A referral ask at day 30, and seasonal reminders written for your trade every few months

Extras most agencies charge more for

  • Every call recorded, transcribed, and summarized right on the contact's card
  • Google Business messages land in the same inbox as your texts — two-way, no separate app
  • A weekly post to your Google Business profile, written and scheduled for you
  • An automated monthly report — leads captured, response time, reviews gained

How you actually get set up

From "get started" to a live site you can call, in about a week.

You fill out one guided form. Everything else — the account, the number, the site, the paperwork — happens without you.

Step 1

A 10–15 minute guided intake

One screen at a time, saved as you go — business info pre-filled wherever we can find it, services, service areas, licenses and insurance.

The only real time it takes from you
Guided intake
Business info
Done
Services & areas
Done
Licenses & insurance
In progress
About your business
Waiting
Step 2

Send your photos by text

No upload screen to fight with — text your logo, crew photo, and job photos to a number we give you.

9:41●●●
📷 logo.jpgDelivered
📷 crew-photo.jpgDelivered
Got them — thank you!
Step 3

A tracker link, texted immediately

No login. Every step shows Waiting, In progress, or Done — with anything that needs you at the top.

Your tracker
Account & number
Done
Site copy
In progress
Domain
Waiting
Step 6

Day 1: you see it, and you can change anything

We text you the preview link within 24 hours. Reply with whatever you want different — that's it.

9:41●●●
Here's your site: northridgeroofing.com — take a look and reply with anything you want changed.
Can you make the hero photo brighter?
Done ✓ refresh and take a look
Step 8 — Launch

Automatic the moment every piece clears

Your site goes live, you get the link, and then: call your own business number and let it ring. Watching that text-back land on your own phone is the moment this stops being a pitch.

9:41●●●
📞
Northridge Roofing
Missed call · texting back…
Step 4
Provisioned in the background

CRM account, phone number, carrier registration, and domain — set up within minutes, while your site copy is written from your intake answers.

Step 5
A real person reviews your site

15 minutes, same day — someone reads every word and fixes anything that sounds generic or robotic. This step never gets automated away.

The other real time it takes
Step 7
Paperwork clears on its own

Carrier approval and, if needed, domain and Google Business access — all resolving in the background while the tracker keeps you posted.

What runs automatically, forever

Here's exactly what happens, every single time a lead comes in.

No dashboards to babysit. Two things are left to you — and we'll remind you if you forget either one.

The core of the system

They get a text back in under 60 seconds

Day or night, every new lead hears back before they even think about calling the next name on the list — and you get the alert at the same moment.

9:41●●●
Hi, my roof is leaking near the chimney, can someone come look?
Thanks for reaching out — what's going on? We'll get back to you right away.Sent in 0:42
⚡ New lead alert sent to owner
Every door, one pipeline

A lead comes in, from any of 5 doors

The site form, chat widget, an answered call, a missed call, or your Google Business listing.

🌐 Site form💬 Chat📞 Calls📵 Missed calls⭐ Google
If they go quiet

It follows up for you

At 5 minutes, 1 hour, a day later, and 3 days later — stops the instant they reply. Nothing sent 9pm–8am.

9:41●●●
Still there? Happy to answer any questions.+5 min
Just checking back in on the roof repair.+1 day
After the job's done

The review request goes out

2 hours after completion, every customer gets the same request — never filtered by how happy they seemed. Anything at 3 stars or below alerts you within minutes with a response already drafted.

9:41●●●
Thanks again for choosing us! Mind leaving a quick review? [link]
★★★★★ Just posted, thank you!
Every month

A report lands in your inbox

Leads captured, how fast you responded, reviews gained — so you always know it's working without asking anyone.

August report
Leads captured47
Avg. response time0:54
Reviews gained12
Still no answer
After 15 minutes, it calls you

An unanswered lead rings your phone directly so a hot lead never just sits there.

The one time it interrupts you
Booking
Reminders run themselves

Confirmations, reminders at 24 hours and 1 hour out, and quote follow-ups at day 2 and day 5.

You mark it
Completed, and the rest follows

The other manual step in the system — drag the card when the job's done. A card stuck more than 14 days nudges you automatically.

The other time it needs you
Repeat business
Referrals and seasonal reminders

A referral ask at day 30, and reminders written for your trade every few months — gutter cleaning before fall, AC tune-ups before summer.

Built the right way

No shortcuts that come back to bite you.

Every review request is the same

No filtering out unhappy customers before asking — that's a real compliance risk under Google's policies and FTC rules. We don't do it.

Texts follow the rules

Proper carrier registration, visible consent language, and a STOP option on every message — so your texts actually deliver.

Your domain, your name

Registered to your business, not the agency. Nothing about this locks you in.

Built to actually rank

Correct schema, real service and area pages, and automated checks that catch broken links or domain mismatches before they ever go live.

Pricing

One price. Everything included.

$297/month

No setup fee gymnastics. No contract.

  • Your custom-designed, mobile-first website with the full Liquid Glass interface
  • SEO built in — schema, service pages, area pages, automated build checks
  • Full CRM: instant lead response, follow-ups, booking, review requests
  • 15-minute unanswered-lead escalation calls to you
  • Automated monthly performance report
  • Domain registered in your business's name

Cancel anytime. No long-term contract.